Please turn off the lights when exiting the room
Nudging toward sustainability: Research from the University of Waterloo shows the power of an individual’s behaviour in making sustainable change
Canadians: humble, mild, polite, with a global reputation for being non-aggressive.
Except, of course, at a hockey game. And, increasingly, in Ontario, where startups, government, industry, universities, angels, and venture capitalists are working aggressively to try to create the world’s leading technology hub.“We want the world’s next biggest tech company to be built in Ontario,” the most populous Canadian province’s minister of research and innovation, Reza Moridi, told a small group of journalists recently in Toronto.
That’s aggression — even if spoken in a kinder, gentler way by an urbane, mild-mannered politician.
It also might strike some as hubris, given that Ontario’s biggest technology story to date is that of a dying smartphone manufacturer, BlackBerry (formerly known as Research In Motion).